I love working with writers who bring unique and specific life experiences to their storytelling, especially those with diverse backgrounds or expertise in fields that aren’t widely explored. Right now, I’m particularly drawn to female-driven muscular dramas—stories about complex, messy women navigating equally messy situations.
I’m also excited by show ideas set outside of LA, especially in rural or less conventional locations, akin to MARE OF EASTTOWN, OUTER BANKS, or OZARK. Additionally, I’m very interested in dark YA series, like OUTER BANKS or EUPHORIA, that combine compelling character arcs with high-stakes drama.
I’m not particularly interested in shows set in the world of music, especially those centered around punk music. Additionally, I don’t resonate with stories about middle-aged white moms reinventing their lives. Also not interested in shows set around the industry or about fictional famous people in LA.
Sierra Obioha, a Nigerian-American, serves as the Director of Development at Sutton St. Productions under a CBS Television Studios production banner. With extensive experience across all sectors of the entertainment industry—from TV movies and multicam comedies to unscripted cooking shows—Sierra has steadily risen through the ranks. At Sutton St., she progressed from executive assistant to Director of Development, where she has overseen the creative development of over 25 projects, including CBS’s GOOD SAM and Lifetime’s FLOWERS IN THE ATTIC: THE ORIGINS, shepherding each from concept to completion. This year alone, Sierra has dedicated over 1,000 hours on set for CBS's newest hit series, MATLOCK. Throughout her time at Sutton St., they have sold projects to major networks and streamers including Netflix, HBO Max, Peacock/NBC, Paramount Plus, ect.
Before joining Sutton Street, Sierra collaborated closely with talent on various unscripted projects, serving as an Associate Producer on Hulu's Emmy-nominated series GIRL MEETS FARM and working in the talent division of AMERICAN IDOL. Her career in scripted television began at A&E Movie Network, where she worked alongside producers on impactful projects such as HIDDEN FIGURES, YOU, and SURVIVING R. KELLY. This formative experience ignited her passion for developing meaningful and compelling stories, laying a solid foundation for her ongoing contributions to both scripted and unscripted content.
After registering, you will receive instructions on how to submit your material in your order confirmation email. After submitting your material, please allow 3-4 weeks to receive proposed times for scheduling your consult with the exec.
PITCH DECKS: These are visually-driven documents (20 pages max) that use images and short paragraphs of text to demonstrate the tone, world, character insight, key plot points, stakes, and theme of the series or feature. If the Pitch Deck is for a show, it will use some of the same sections of text as your Series Bible, but will be less extensive. When creating a pitch deck, always make sure that you are using images of a consistent size and quality, and that you use the same font, color code, margins, and other design specifications throughout. Click here for a Pitch Deck example! Want more insight? Consider signing up for our Creating Professional Level Pitch Decks webinar!
SERIES BIBLES: These supplemental documents are text-only (20 pages max), and can get requested when marketing any sort of TV show. Among other things, they should demonstrate what makes your characters unique and captivating, the focus and evolution of their arcs, the rules of the world, the hook of the story engine, the intended tone and theme, as well as why YOU are the best person to write this show from this perspective. Here's example #1 and example #2. Note: The formatting and organization of Series Bibles has changed since these examples were created, but addressing these sections in your own Series Bible will be a great starting point to make sure you're answering questions before they're asked.
**Please note series bibles and pitch decks are each limited to 20 pages maximum. Please contact terra@roadmapwriters.com for pricing on a consultation for material exceeding 20 pages.
Be sure to familiarize yourself with Roadmap's Code of Conduct.
Questions? Email terra@roadmapwriters.com
Cancellation Policy: You may cancel your registration for a refund or Roadmap gift card if you have not yet submitted your material for review. However, once your material has been received by Roadmap, your registration cannot be canceled. Having revised material or a desire to retroactively apply a discount or gift card code are not grounds for cancellation, refunds, or gift card credit. Once your material has been submitted, the only acceptable grounds for cancellation and a refund or gift card credit is an unforeseen, ongoing emergency on the part of either the writer or the exec resulting in more than 6 weeks without any scheduling update from the exec via direct contact or Roadmap, or a sudden change in the exec's ongoing availability. In the instance of an irreconcilable scheduling issue, the writer may still receive a written feedback report from the exec. In this case, the writer is not entitled to a refund or gift card credit as the exec has read the submitted material and provided written feedback in lieu of the call.